Brussels Museums

Brussels Museums

Brussels Museums

Brussels Museums

Reconnect young people with Brussels' culture and heritage. Develop a communication campaign to encourage 16–30-year-olds to visit the city's museums.

Reconnect young people with Brussels' culture and heritage. Develop a communication campaign to encourage 16–30-year-olds to visit the city's museums.

Reconnect young people with Brussels' culture and heritage. Develop a communication campaign to encourage 16–30-year-olds to visit the city's museums.

Reconnect young people with Brussels' culture and heritage. Develop a communication campaign to encourage 16–30-year-olds to visit the city's museums.

Target audience:

16 - 30 Years

Insight:

Young Brussels residents spend a lot of time on public transport.

Idea:

Enhance young people’s STIB subscriptions by offering them a free museum pass during the holidays, while making their journeys cultural, surprising, and interactive through the transformation of metro lines into mobile museums.

Year:

June 2025

My Role:

Product Designer

Service Provided:

Web Design, Framer Development

Target audience:

16 - 30 Years

Idea:

Enhance young people’s STIB subscriptions by offering them a free museum pass during the holidays, while making their journeys cultural, surprising, and interactive through the transformation of metro lines into mobile museums.

Year:

June 2025

Insight:

Young Brussels residents spend a lot of time on public transport.

Target audience:

16 - 30 Years

Insight:

Young Brussels residents spend a lot of time on public transport.

Idea:

Enhance young people’s STIB subscriptions by offering them a free museum pass during the holidays, while making their journeys cultural, surprising, and interactive through the transformation of metro lines into mobile museums.

Year:

June 2025

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